John Wanamaker, who many consider the father of modern marketing in America once stated he knew “half the money he spent in advertising was wasted, but he didn’t know which half . In effect, John was saying that he knew he was spending twice what he...
SEO is the strategy of convincing Google your website is reputable. When your website is poisoned with Pharma or blackhat SEO spam, all your efforts are lost. Blackhat SEO and Pharma spam has been around for years and will likely be around for many more. It’s...
Garnering positive online reviews has long been a marketing goal for Orlando businesses, but have the actions of a few unethical business owners and marketing companies diminished their value? In my opinion, Central Florida is awash with phony reviews paid for and...
Google indexes the entire web continually and so if your website is visible on the web, you can be sure that Google is crawling your entire website with automated software bots looking for any significant changes that may have occurred on your website. Unfortunately...
Most businesses like to save money. Business owners need to be careful not overpay for any materials or services they purchase. So how can underpaying for SEO or Web Design services spell disaster for your business? Your presence on...
